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Daily : Daily Business Exercises
Improve your business vocabulary with the help of Daily Business Exercises.

Marketing Terms 1

Accelerated purchase, buy one-get one free, count and recount promotion, end-aisle display, free merchandise, deal merchandise. Read the statements and write in the correct word.

1.a product that a seller may offer at a reduced price or that may have been specially bundled, processed, or manufactured for a limited period of time -
2.a sales promotion goal achieved when consumers purchase the product before the time they would have normally bought -
3.a trade sales promotion technique in which an additional amount of the product is offered without additional cost as an incentive to purchase a minimum quantity; the incentive is typically offered for a limited period of time -
4.a sales promotion offer made to either the retailer or the consumer in which purchase of one unit of the product is encouraged or re-warded by providing a second unit of the same product free of charge -
5.an exhibit of a product set up at the end of the aisle in a retail store to call attention to a special offering or price -
6.a trade sales promotion technique in which inventory is counted at the beginning of the promotion and recounted at the end of the promotion period; discounts are then allowed based on the total quantity of product moved during the promotion period -


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